Toggle navigation
PDFSEARCH.IO
Document Search Engine - browse more than 18 million documents
Sign up
Sign in
Back to Results
First Page
Meta Content
View Document Preview and Link
Case Study | Encyclopædia Britannica Approach: GIRVIN’s translation of the Enclyopædia Britannica’s 240-year-old brand into a digital medium demanded honoring proven attributes while refreshing its identity. GIRVI
Add to Reading List
Document Date: 2012-07-31 23:46:20
Open Document
File Size: 99,44 KB
Share Result on Facebook
IndustryTerm
retail /
retail audience /
/
Person
Aline Lathrop /
/
Position
Marketing Manager /
/
SocialTag
Encyclopædia Britannica
Scottish Enlightenment
Communication design
Encarta
Brand
Reference
Online encyclopedias
Library science