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Bibliography “2001 Benchmark Study Results Announced (Mar. 13, 2002).” Finger Lakes Wine Country. . Accessed[removed]Aaker, David A. Building Strong Brands. New York: The Free Press, 1
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City

Coonawarra / St. Paul / Hartford / Washington / Lincoln / Roseville / New York / Adelaide / /

Company

Benson Marketing Group / Explore Wine Tourism / Anderson Economic Group / Olive Garden / Coca-Cola / Winery Tourism / Oxford University Press / Marketing Research Grapentine Company Inc. / Marketing Wine Tourism / Corning / Culinary Tourism / Prima Venture / Wine Industry / The New York Times / Longwoods International / Southern Wine & Spirits of America Inc. / Brown-Forman / Longwoods / Cognizant Communications Corp. / The Financial Times / John Wiley & Sons Inc. / Southcorp / Sales Languish / Westport / /

Continent

Europe / /

Country

South Africa / France / Canada / Australia / Iran / United States / /

Currency

USD / /

Facility

Westport Rivers Winery / Niebaum-Coppola Estate Winery / Seneca Lake Wine Trail / Building Investment / Winery Sites / Building Brand Equity / Michigan State University / Pacific Star Winery of California / winery Harder / Corning Museum of Glass / Monash University / Mondavi Winery / /

IndustryTerm

print advertising / transportation / e-marketing / lower-end products / travel consulting / e-newsletter / wine advertising / advertising market / travel industry / Internet opportunities / info search / generic advertising / Internet Tools / market/have products / internet marketing / brand advertising / advertising communications / buy web banner / online registration form pops / advertising campaign / search engine / /

MusicGroup

Ancient / /

NaturalFeature

Great Lakes / Finger Lakes / Gossamer Bay / /

Organization

FLWC association / Amherst H. Wilder Foundation / National Pork Producers Council / Monash University / Cornell University / Wine Market Council / Extension Service / Tune-Up Your Wine Club / Texas Wine & Grapegrowers Assoc. / European Union / Oxford University / Nillumbik Shire Council / Michigan State University / Vintners Quality Alliance / Faculty of Business and Economics / Red Center / Travel Industry Association of America / UN Court / /

Person

Brock Cambourne / Steve Rivkin / John Thornhill / Graham / Gerald B. White / C. Michael / James Lapsley / Mark E. Smith / Liz Sharples / Niki Macionis / Terry A. Grapentine / G.B.J. Atkinson / Gary D. Bouma / Madonna / Adam Lindgreen / Dunn / Louis Armstrong / /

Position

head / Author / winery proprietor / Consultant / Festival Tour Guide / Proprietor / Hunter / co-operative / /

Product

Ellen / Charles / /

ProvinceOrState

Virginia / British Columbia / Washington / Michigan / California / Ontario / Texas / Queensland / Oregon / Tennessee / /

PublishedMedium

The Financial Times / Advertising Age / The New York Times / The Free Press / /

RadioStation

Wine / Core / /

Region

Central Queensland / /

Technology

search engine / /

URL

www.oregon-wine.com / www.qttc.com / www.aeppeltreoa.com/business_plans.htm / www.winemarketing.biz / www.marketingwine.com / www.senecalakewine.com / www.wineroute.com / www.andersoneconomicgroup.com / /

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