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LifeLock / Online advertising / Ad serving / Behavioral targeting / Oba / FTC regulation of behavioral advertising / Internet / Advertising / Marketing


ADVERTISING SELF-REGULATORY COUNCIL/COUNCIL OF BETTER BUSINESS BUREAUS ONLINE INTEREST-BASED ADVERTISING ACCOUNTABILITY PROGRAM ADMINISTRATIVE DISPOSITION Case Number: [removed]
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Document Date: 2014-06-05 09:26:34

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File Size: 94,09 KB

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City

ONLINE INTEREST / /

Company

LifeLock Inc. / MediaMind Technologies Inc. / /

IndustryTerm

online advertisements / Online Interest-Based Advertising Accountability Program / ad serving chain / Online Behavioral Advertising / advertising-related services / /

Organization

COUNCIL OF BETTER BUSINESS BUREAUS ONLINE INTEREST-BASED ADVERTISING ACCOUNTABILITY PROGRAM ADMINISTRATIVE DISPOSITION Case Number / ADVERTISING SELF-REGULATORY COUNCIL / Digital Advertising Alliance / /

Position

Genie Barton Vice President and Director Online Interest-Based Advertising Accountability Program and Mobile Marketing Initiatives / /

Technology

pdf / /

URL

www.lifelock.com / http /

SocialTag