What all marketers should know about using emotion – insights from positive psychology If you want your ad to have an impact, make it emotional. This is not news. Advertising agencies have been effectively harnessing t - Advertising agencies - Document - PDFSEARCH.IO

First Page		Document Content
Date: 2015-10-16 10:10:35 Emotion Positive psychology Emotional branding Meta-emotion		What all marketers should know about using emotion – insights from positive psychology If you want your ad to have an impact, make it emotional. This is not news. Advertising agencies have been effectively harnessing t Add to Reading List Source URL: cfs.2cv.com Download Document from Source Website File Size: 135,18 KB Share Document on Facebook

	Psychological Science http://pss.sagepub.com/ False-Positive Psychology : Undisclosed Flexibility in Data Collection and Analysis Allows Presenting Anything as Significant Joseph P. Simmons, Leif D. Nelson and Uri Simons DocID: 1vi9m - View Document
	Chapter 4 Positive Education Professor Martin Seligman Zellerbach Family Professor of Psychology, Director of the Positive Psychology Center, DocID: 1u7Ht - View Document
	Oxford Review of Education Vol. 35, No. 3, June 2009, pp. 293–311 Positive education: positive psychology and classroom interventions Martin E. P. Seligmana*, Randal M. Ernstb, Jane Gillhamc, DocID: 1sS5l - View Document
	The science and practice of Positive Psychology for educators Are you interested in wellbeing and resilience? Learn to enhance your own wellbeing, and the wellbeing of your students with the principles of Positive Psycho DocID: 1sjbz - View Document
	PSY2550 Positive Psychology and Personal Happiness Dates: Times: Credits: Lecturer: Prerequisites: DocID: 1rZCv - View Document