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Case study Consumer electronics campaign achieves high engagement with Sizmek personalisation. In late 2013, a global consumer electronics company engaged its creative and media agencies to develop mass reach and awarene
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Document Date: 2014-08-10 23:23:40
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File Size: 548,42 KB
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Company
Sizmek Inc. /
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IndustryTerm
consumer electronics /
specialised technology /
electronics campaign /
camera products /
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SocialTag
Internet marketing
Advertising
Behavioral retargeting