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Nonverbal communication / Advertising / Ethology / Cerebrum / Developmental psychology / Copy testing / Display rules / Subtle expressions / Affect / Mind / Facial expressions / Emotion


Does Facial Coding Generalize Across Cultures? A Spotlight on Asia Rana el Kaliouby, Evan Kodra, Pankaj Jha, Namita Mediratta Abstract Affdex emotion-sensing technology analyzes facial expressions to discern consumers’
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Document Date: 2014-10-31 18:01:12


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File Size: 4,67 MB

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Company

MARS Inc. / Unilever / Russell / /

Continent

Asia / /

Country

Taiwan / Germany / Indonesia / France / Japan / Pakistan / United States / United Kingdom / China / India / /

IndustryTerm

advertising success / validation infrastructure / embraced facial coding technology / food ads / ad testing flagship product / on-premise solution / online case / operational capabilities involving systems / technology infrastructure / Internet connectivity / media testers / online and offline methodologies / web camera / present groundbreaking emotion-sensing algorithms / facial coding solution / client services / advertising pretesting / emotion-sensing technology / media content testing / pet food / advertising testing / food / online and central location collection methodologies / /

Person

Evan Kodra / Affectiva / Pankaj Jha / Charles Darwin / /

Product

Affdex / /

Region

South Asia / Southeast Asia / Eastern Asia / /

Technology

neuroscience / emotion-sensing algorithms / emotion-sensing technology / embraced facial coding technology / /

SocialTag