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Providence County /  Rhode Island / CVS Pharmacy / Arthur / Caremark Rx / Marc Brown / WGBH-TV / Concurrent Versions System / PBS Kids / Public Broadcasting Service / Television in the United States / Television / CVS Caremark


CASE STUDY CVS Caremark and Arthur An award-winning sponsorship program with multimedia visibility and positive brand association
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Document Date: 2013-05-28 16:49:17


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City

Boston / /

Company

BOSTON AND COOKIE JAR ENTERTAINMENT INC. / WGBH/ Arthur / Boston Business Journal / PR News / CVS Caremark / CVS PHARMACY INC. / Year 2009 The Boston Business Journal / Easter Seals / Marc Brown Studios / /

Country

United States / /

Currency

USD / /

EntertainmentAwardEvent

Emmy Awards / /

Event

Business Partnership / /

Facility

CORPORATE FUNDING IS PROVIDED BY CVS PHARMACY / KIDS CAN IS A REGISTERED TRADEMARK OF CVS PHARMACY / /

IndustryTerm

media contacts / media brand / Web Exposure / /

Organization

PBS Development Advisory Committee / CVS Caremark and PBS KIDS / /

Person

Tolon Brown / Katy Beh Neas / MARC BROWN / Lydia Fox / Arthur An / Howard Dunn / Connor / Susan Kane / Suzanne Zellner / /

/

Position

Senior Vice President of Corporate Communications and Community Relations / Editor-in-Chief / Vice President / actual wheelchair basketball player / /

ProvinceOrState

Minnesota / Massachusetts / /

RadioStation

2009 WGBH / WGBH / /

TVShow

the Today Show / /

TVStation

WGBH / /

URL

www.sgptv.org / /

SocialTag