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Digital Segmentation Basic principles of effective customer segmentation October 2012 Introduction
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Document Date: 2012-12-18 11:51:05

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File Size: 1,03 MB

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Dublin / Rome / Nottingham / São Paulo / /

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Experian plc / Experian Limited / London Stock Exchange / Facebook / Mosaic / Twitter / /

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United States / Brazil / United Kingdom / Ireland / /

Currency

USD / /

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Event

Company Listing Change / /

IndustryTerm

online and offline preferences / meaningful communications / market leading segmentation product / graphical device / online trends / online habits / online visits / segmentation tool / digital marketing technologies / search data / data management services / analytical tools / digital media / particular product / online experiences / Online searches / Internet usage / travel market / /

MarketIndex

FTSE 100 / /

Organization

European Union / /

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ProvinceOrState

California / /

Technology

digital marketing technologies / /

URL

www.experian.com/blogs/hitwise-uk / http /

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