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Dealer Profile Ford dealer talks about how software helped his Peoria, Ill.-based outlet stay out of the red last year, and now has him primed to increase sales by 750 units. By Justina Ly
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Document Date: 2010-04-22 13:31:40


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File Size: 282,26 KB

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Liquid Motors / Ford Motor Co. / AutoTrader.com / YouTube / Protective / Ristken Software Services / Pearson / Cars.com / F&I / Dealer.com / /

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search engine optimization / prospective new-car buyers / embraced technology / inventory management solution / finance products / advertising mediums / credit life insurance / bad car / software experience / auto retail market / software solution / advertising budget / /

Person

Jeff Green / Justina Ly / Bill Pearson / Patrick DeMarco / /

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Co-owner / president / manager / photos courtesy finish line ford Dealer / Dealer / /

Product

Reynolds / ProTracking tool / ProTracking / /

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Illinois / Tennessee / Florida / California / Iowa / /

Technology

search engine / /

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