| Document Date: 2015-04-01 13:24:56
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Company SiriusDecisions Inc. / StrongView / Computer Sciences Corp. / / Currency USD / / IndustryTerm online mix / Web analytics / online interactions / search engine optimization approach / company-targeted advertising focus / Online Advertising / online display ad spending / Web traffic / Web Analytics The use / organic search placement / display advertising / business to business / account-targeted advertising / consumer product / media / / Organization Association of Business Information & Media Companies / / Person John Neeson / Nick Panayi / John Dering / John Dering / Sr. / / Position Manager / StrongView As / C-level executive / Managing Director & Co-Founder / Sr. Marketing Manager / senior marketing manager / Director / / Product Demandbase / / ProvinceOrState South Carolina / / Technology B2B Marketers Turn Potential Buyers Into Real Revenue Marketing technology / search engine / /
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Marketers work hard to connect with customers while continually assessing new tools and channels. The marketer must engage customers at an essential level, turning potential buyers into real revenue. In recent years, B2B