General Electric / PR Newswire / Southwest Airlines / Associated Press / Wal-Mart / General Motors / Public Relations 9 Press / Business Newswire / Facebook / McDonald's USA / New York Times / Bloomberg / Dow Jones / Reuters / McDonald / Wall Street Journal / /
Continent
North America / /
Country
United States / Australia / United Kingdom / India / / /
IndustryTerm
tested and effective media coding guidebook / media standards / media analysis codebook / communications content / print media / online version / advertising value equivalency / Communications professionals / media stories / media coders / individual media outlet / communications / media analysis / Media measurement / formed industry / social media channels / media outlet / media relations / practitioners tool / online news site / media content analysis / print media publications / proposed media standards / subscription tools / advertising universes / media coding process / media measurement firms / media analytics / online publication / public relations / media coverage / measurement services / research tools / advertising environment / proposed interim traditional media standards / basic media coverage outputs / proposed traditional media standards / focused on linking media coverage / /
Movie
Public Relations 3 / Public Relations 7 / Public Relations 5 / /
MusicAlbum
Hong Kong / /
Organization
Institute for Public Relations / International Association for the Measurement and Evaluation of Communication / Public Relations Measurement Commission / Alliance for Audited Media / Audit Bureau of Circulations / Public Relations Society of America / Council of Public Relations Firms / International Organization for Standardization / Coalition for Public Relations Research Standards / Institute for Public Relations Vol. / Coalition for Public Relations Standards / Central Office / International Association for the Measurement / Global Alliance for Public Relations and Communications / Texas Christian University / /
Person
Frank Oviatt / David Geddes / Marianne Eisenmann / /
Position
president / company executive / Barcelona Principles advocate / MBA Head of Research / CIO / Associate Professor and Director / Major / chair / analyst / Media Executive / /
PublishedMedium
the Wall Street Journal / New York Times / the Research Journal / /
An Examination of the Validity, Reliability and Best Practices Related to the Standards for Traditional Media Marianne Eisenmann, MBA Head of Research and Analytics inVentiv Health PR