Penguin Books Ltd / IP / Microsoft / John Wiley & Sons / /
Event
M&A / /
IndustryTerm
technology field / disruptive technology / technology road map / respective technology life cycle / respective technology / technology fields / technology strategy / sound technology strategy / technology development / active management / products/services / technological capabilities / Disruptive technologies / technology life cycle / value chain / respective technologies / closed strategy loop / matured technology / ranking each technology field / /
Person
Clayton M. Christensen / Peter Bittner / Ralph Eckard / David Kline / John Tao / Edward Hummel / Joseph Daniele / Mark Blaxill / Marshall Phelps / Alexander Wurzer / David Goldheim / Gene Slowinski / /
A Value Based IP Management Approach By Peter Bittner In their recent book „The Invisible Edge“[1] Mark Blaxill and Ralph Eckard make strong arguments for placing an Intellectual Property strategy at the heart of a f