3. Rounding Up the Usual Suspects Does public radio appeal to the children of Baby Boomers? Is public radio serving racial and ethnic minorities? Will classical music’s older listeners die soon? And if so, will they ta

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news and views Flavanol-rich food for thought Judy Pa & Adam Gazzaley It seems that there is yet another reason to consume chocolate. As the youngest baby boomers turn 50 this year, the search for our brain’s

Source URL: gazzaleylab.ucsf.edu

+ Target Marketing Defined:  

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• Demography
• Demographics
• Population
• Human geography
• Baby boomers
• Counterculture of the 1960s
• Market segmentation
• Generation X
• Marketing
• Personalized marketing
• Target market

Hearts & Wallets Topical Brief: Dissecting the Baby Boomers: How a Parental and Financial Support Segmentation Reveals Key Differences in Finances, Attitudes and Behaviors Overview The second in Hearts & Wallets’ new s

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Immigrants and Boomers_Makeover Montgomery Conference, April 2011

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GE NERATIO NS – Journal of the American Society on Aging By William H. Frey Baby Boomers and the New Demographics of

Source URL: www.frey-demographer.org

Volunteer Roles Loosely adapted, with permission from “Developing Compelling Opportunities for Baby Boomers” training handout, Temple University’s Center for Intergenerational Learning, D. Scott Martin, author” V

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Audience Insights Communicating to BoomersThe Baby Boomer generation includes some 78.2 million Americans,1 the result of an "explosion" of births after World War II. This group accounts for about 40% of al

Source URL: www.cdc.gov

• Public economics
• Baby boomer
• Baby boom
• Australia national basketball team
• Generation
• Boomers
• Demographics
• Demography
• Population

1 Baby Boomers Approach 65 Baby Boomers Approach 65 – Glumly Survey Findings about America’s Largest Generation

Source URL: www.pewsocialtrends.org

“Vibrant Aging” A Documentary Film Series I want to innovate aging for 88 million Baby Boomers. I want to engage generations in a new kind of conversation about what it means to grow “old” by documenting what it

Source URL: bigideas.berkeley.edu