Journal of Consumer Research, Inc. Psychological Distance and the Dual Role of Price Author(s): Torsten Bornemann and Christian Homburg Source: Journal of Consumer Research, Vol. 38, No. 3 (October 2011), ppPu

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Date: 2014-07-03 17:40:40 Pricing Product management Competition Construals Demand Construal level theory Conjoint analysis Consumer behaviour Online shopping Marketing Business Social psychology		Journal of Consumer Research, Inc. Psychological Distance and the Dual Role of Price Author(s): Torsten Bornemann and Christian Homburg Source: Journal of Consumer Research, Vol. 38, No. 3 (October 2011), ppPu Add to Reading List Source URL: www.ejcr.org Download Document from Source Website File Size: 441,25 KB Share Document on Facebook

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