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Statistics / Internet marketing / Web analytics / A/B testing / Conversion rate / Bounce rate / Statistical hypothesis testing / Bouygues Telecom / Call to action / Marketing / Market research / Business


Success stories Thanks to improvements in the visibility of customer advantage, Bouygues increases its conversion rate on a comparative page by 60%.
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Document Date: 2015-02-25 10:42:58

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City

Paris / /

Company

Bouygues / LESSON CONTACT AB / Bouygues Telecom / TASTY AB / /

Country

France / /

/

Facility

Bouygues Telecom store / /

IndustryTerm

Internet access / e-commerce websites / mobile phone operator / web content / media publishers / online sales / /

Person

Nicolas Dubois / /

/

Position

online editor / visual and interactive editor / /

Technology

cellular telephone / /

URL

www.abtasty.com / /

SocialTag