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Case Study | Cadbury With irresistible content, uniquely engaging conversations and active promotion, Cadbury’s Google+ activity connects with over 1.2 million people
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Document Date: 2013-01-25 16:19:10

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City

Bournville / London / Birmingham / /

Company

Kraft Europe / Kraft Foods / Google Inc. / /

Country

United Kingdom / /

Currency

GBP / /

Facility

Dairy Milk Bubbly bar / Cadbury Dairy Milk bar / /

IndustryTerm

social media / search box / identity management / social networks / search results / /

OperatingSystem

Share / /

Person

Joshua Ayto / Sonia Carter / Jerry Daykin / Cadbury Hangouts / /

Position

Social Media Community Manager at Cadbury / Assistant Digital Brand Manager / Social Media Community Manager / Head / /

Product

Google+ / /

SportsEvent

2012 Olympic and Paralympic Games / Olympics / the Olympics / /

URL

www.cadbury.co.uk / www.google.com/+/business / /

SocialTag