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Date: 2016-09-02 17:55:44 | COLLABORATIVE BRAND ATTACKS IN SOCIAL MEDIA: EXPLORING THE ANTECEDENTS, CHARACTERISTICS, AND CONSEQUENCES OF A NEW FORM OF BRAND CRISES Philipp A. Rauschnabel, Nadine Kammerlander, and Björn S. Ivens Recently, a new chaAdd to Reading ListSource URL: www.philipprauschnabel.comDownload Document from Source WebsiteFile Size: 469,33 KBShare Document on Facebook |