Norton / Rohm / Coleman / Harvard Business School Publishing Corporation / /
Country
China / /
Currency
CNY / / /
Facility
University of Science / Junior College / University of Geosciences / /
IndustryTerm
social networking practice / brand/product / social media / relationship management / brand management / online social networking sites / social networking sites / Online Brand Communities / online community members / Online Brand Community / discussed impression management / social networking / online brand community participation / methods in production or services / communication technologies / online research technique / offline communications techniques / social network / impression management / Internet usage / integrated marketing communications / internet sampling / /
Organization
Harvard / Junior College / IMC / Waseem Hassan2 1Huazhong University of Science and Technology / Wuhan / P.R. China 2China University of Geosciences / Wuhan / /