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Barossa Valley / Penfolds / Intellectual property law / Trademark / Treasury Wine Estates / Australian wine / Business / Economy of Australia / Penfolds Grange / Fosters Group / Brand management / Product management


Trade mark trip ups and marketing mishaps Brett Cowell Chairman of Partners July 2014 Over the years, we have assisted a number of companies who have had serious foreign marketing mishaps connected with their trade marks
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City

Shanghai / London / /

Company

Tesla / Castel / Kohlberg Kravis Roberts / Financial Review / Bank of China / Apple / /

Country

France / China / /

Currency

USD / CNY / /

Event

M&A / /

IndustryTerm

foreign beverage brands / electric car maker / /

Organization

Chinese court / /

Person

Angus Grigg / Li Shen / Li Daozhi / Remy Martin / Angus Grigg Angus / Ben Fu / Brett Cowell / Daniel Li / Andy Tan / /

Position

Chairman / legal adviser / correspondent / wine consultant / /

Product

iPad / /

PublishedMedium

the Financial Review / the Australian Financial Review / /

RadioStation

Wine / /

SocialTag