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Cross-Channel Marketing Platforms Buyer’s Guide What every brand should know about selecting a cross-channel marketing platform vendor This guide is intended to help you understand each of the following so that you c
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Document Date: 2014-01-29 08:22:02


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Company

Booz & Company / Experian / RedEnvelope / Forrester Research Inc. / Forrester Principal / Shari’s Berries / LIDS Sports Group / ProFlowers / Gifts.com / Facebook / Dana / Datamonitor / Experian Marketing Services / /

Country

United States / /

Currency

USD / /

Event

Environmental Issue / M&A / /

IndustryTerm

social media / interconnected devices / relationship management / interconnected technologies / business to business / e - commerce / social networks / call center systems / social network / shoe retailer / consumer travel / technology consulting / hyper-expanding network / customer relationship management / /

Person

David Seifert / Peter DeNunzio / Dan LeBlanc / Jeff Hassemer / Lori Wizdo / /

Position

President of cross-channel marketing / CEO / cashier / VP Ecommerce LIDS Sports Group Those dots / VP Ecommerce / Analyst / Vice President / customer intelligence & relationship management / VP of customer intelligence / SVP / Global Marketing Platforms / SVP / Marketing Services Multi-channel / /

Technology

CRM / smartphone / Flash / /

SocialTag