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REPORT NUMBER[removed]C If you cant offer the consumer a unique benefit, make way for someone who (Implications, page 38)
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Company

BMW / Telstra / Volkswagen / Nike / Hyundai / Hugh Mackay Mackay Research Pty Limited / Ford / Adidas / /

Country

Australia / /

Facility

National Library / /

IndustryTerm

bank loan / homogeneous products / brand new car / whiz-bang cleaning products / financial services / health insurance / telecommunications / food / /

Organization

FINDINGS Chapter / /

Person

Margie Beaumont / Prue Parkhill / Elizabeth Turnock / /

Position

Commodore / /

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