| Document Date: 2015-02-05 15:20:21
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City Fort Worth / Cali / / Company Facebook / / Continent America / / Country Mexico / Peru / / Currency USD / GBP / / / Holiday Labor day / / IndustryTerm avocado product / ethnic food / year sumer advertising / commission web site / retail promotions / web activities / manufacturing plant / ultra-high-pressure technology / manufacturing plants / / NaturalFeature Board fall / / Organization Mexican Hass Avocado Importers Association / California Avocado Commission / Hass Avocado Board / Chilean Avocado Importers Association / / Person Tracey Altman / RAND GREEN / Cara Mia / Cindy Wong / Jan DeLyser / Bruce Dowhan / / / Position King / vice president of marketing / vice president of foodservice / / ProvinceOrState Texas / California / / PublishedMedium The Produce News / / Region Mediterranean / / SportsEvent Super Bowl / / Technology ultra-high-pressure technology / /
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36 • The Produce News • August 8, 2011 CAC promoted heavily even on short crop year BY RAND GREEN Even though the 2011 California avocado crop was significantly lighter than last year — an estimated 253 million