![Behavioral finance / Knowledge / Statistics / Risk / Marketing / Prospect theory / Expected utility hypothesis / Certainty effect / Risk aversion / Decision theory / Utility / Economics Behavioral finance / Knowledge / Statistics / Risk / Marketing / Prospect theory / Expected utility hypothesis / Certainty effect / Risk aversion / Decision theory / Utility / Economics](https://www.pdfsearch.io/img/0650953d5f51065158f920cf8f61102c.jpg) Date: 2007-04-09 18:12:19Behavioral finance Knowledge Statistics Risk Marketing Prospect theory Expected utility hypothesis Certainty effect Risk aversion Decision theory Utility Economics | | Prospect Theory: An Analysis of Decision under Risk Daniel Kahneman; Amos Tversky Econometrica, Vol. 47, No. 2. (Mar., 1979), ppStable URL: http://links.jstor.org/sici?sici=%%2947%3A2%3C263%3AAdd to Reading ListSource URL: people.hss.caltech.eduDownload Document from Source Website File Size: 603,93 KBShare Document on Facebook
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