Back to Results
First PageMeta Content
Online advertising / 24/7 Real Media / Ad serving / Advertising / Internet / Adstream


3402 Maxifier Channel 4 Case Stdy.indd
Add to Reading List

Document Date: 2012-11-01 17:25:21

Open Document

File Size: 986,43 KB

Share Result on Facebook

City

London / New York / Samara / /

Company

WPP / Channel 4 / Real Media Inc. / Advertising Operations / /

Continent

North America / Europe / /

Country

United Kingdom / /

/

IndustryTerm

online / ad server / search marketing technology / improved campaign management / ad networks / online display advertisement campaigns / advertising technology / advertising effectiveness / campaign management / /

NaturalFeature

Solution Channel / Challenges Channel / /

Person

Martyn Banham / Chris Hulme / /

Position

Advertising Operations Manager / Major UK TV and online business / Group Commercial Manager / Controller / campaign manager / /

Product

Open AdStream™ ad management platform / Maxifier / Harman On Time Radio / Open AdStream™ / /

PublishedMedium

The Guardian / /

Region

Asia Pacific / /

Technology

search marketing technology / /

URL

www.247realmedia.com / www.maxifier.com / /

SocialTag