| Document Date: 2011-08-03 09:23:28
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City Cleveland / / Company General Electric / Nike / Sprint / Volkswagen / Dexter / La-Z-Boy / Timberland / McCormick / Fidelity Investments / / Currency pence / / / Facility Georgia Institute of Technology / University of North Carolina / Timberland’s Boot Studio / Chapel Hill / / IndustryTerm interactive visualization tools / consumer electronics / online customers / compensatory processing / visualization tools / advertising context / business-mapping applications / virtual reality tools / interactive visualization tool / less postpurchase product / airline passengers / pharmaceutical / presented products / consumers with easy access to product / simultaneous processing / wireless networks / Web interface / less compensatory processing / comparison Web sites / Web-based discussion groups / information software / profitable product / basic Web site / online search / software applications / online information / given tool / online retailers / information technology / terra firma information search / retail stores / information technology researchers / interactive virtual reality tools / visualization tool / physical search / by-attribute and by-alternative processing / / NaturalFeature Chapel Hill / / Organization College of Management / Georgia Institute of Technology / University of North Carolina / Chapel Hill / Kenan-Flagler Business School / / Person Ryan Hamilton / Donna Hoffman / Stacy Wood / Marti Hearst / Nicholas H. Lurie / Charlotte H. Mason / Rashi Glazer / H. Mason Visual / H. Lurie / / Position Walker / manager / Associate Professor of Marketing / manager assessing product sales / Assistant Professor of Marketing / room planner / General / Carpenter / author / marketing manager / manager efficiency / Assistant Professor / / Product Sprint / / ProgrammingLanguage Simkin / / Technology virtual reality / information technology / human information processors / animation / / URL http /
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Nicholas H. Lurie & Charlotte H. Mason Visual Representation: Implications for Decision Making A large number of visualization tools have been created to help decision makers understand increasingly rich databases of pr