higher product / linear demand model where product / welfare gains from product / retail mutual funds industry / investments to increase their product / demand products / technology adoption / firm-product / make product / welfare gains by increasing product / process investments over product / theory detailing differences between product / similar products / technology goods / high search costs / /
Organization
London School of Economics / /
Person
Scott Gehlbach / Natalia Ramondo / David Atkin / Stefania Garetto / Andy Bernard / Charles Engel / Rebecca Lessem / Amit Khandelwal / Stephen Yeaple / Wolfgang Keller / John Morrow / Dan Quint / Steve Redding / Jim Lin / Marc Melitz / Steven Durlauf / Nina Pavcnik / Peter Neary / Scott Taylor / Marc Muendler / Maria Bas / Esteban Rossi-Hansberg / Bob Staiger / /
Trading Away Wide Brands for Cheap Brands Swati Dhingra London School of Economics and CEP This draft: November 15, 2012