AdMarvel AdMeld Adobe Systems Inc. / CBS / FreeWheel Goldspot Media Google IDG ImServices Group / IAB MRAID Working Group / Google / Pointroll / Goldspot Media / The Weather Channel Time Inc. / Jumptap / The New York Times Co. / Turner Broadcasting System Inc. / Standard Web Technologies / Microsoft / Interactive Celtra comScore Crisp Media Dow Jones & Company / Yahoo! Inc. / / /
IndustryTerm
media buys / mobile rich media ads / media platforms / web content / ad server / media ads / embedded Web browser / web browser / web standards / mobile rich media / Web browser view / application developer / mobile web / web view component / Web View / web developers / mobile rich media ad serving / native device / interface builder / default web browser / mobile media / device web browser / publisher mobile applications / web viewer / /
Organization
IAB Mobile Marketing Center of Excellence / Interactive Advertising Bureau / /
Person
Dennis Doughty / Xavier Facon / Jon Badenell / Neal Karasic / Additional / Robert Hedin / Philippe Laporte / Adam Schuetz / Joe Laszlo / /
Position
Ad Controller / General / ad designer / JavaScript controller / Deputy Director / Executive / controller / /
ProgrammingLanguage
HTML / JavaScript / /
Technology
sms / API / GPS / HTML / expected protocols / operating systems / AJAX / caching / /
Interactive Advertising Bureau Mobile Rich-media Ad Interface Definitions (MRAID) v.1.0 Final Release