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City Philadelphia / Wheeler / / Company Simmons / Downloaded / Huntsman / / / Facility Huntsman Hall / Current One Building / University of Pennsylvania / / IndustryTerm online version / objective strength accounting / mental accounting / / Organization 2Harvard Business School / Wharton School / Harvard University / University of Pennsylvania / Harvard / Association for Psychological Science Additional / / Person Rabin / Koehler / Uri Simonsohn / Francesca Gino Psychological / / / Position Author / D. J. / judge / Corresponding Author / / ProvinceOrState Pennsylvania / South Carolina / / PublishedMedium Journal of Experimental Social Psychology / Psychological Bulletin / Journal of Personality and Social Psychology / / URL http / SocialTag