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Cultural history / Reebok / Adidas / Social media marketing / Social networking service / Advertising / Athletic shoe / Clothing / Fashion / Culture


Social media marketing at Reebok India – the dilemma of ROMI and beyond Pinaki Dasgupta and Jones Mathew Pinaki Dasgupta is an Associate Professor at the
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Document Date: 2014-07-30 09:18:16


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City

Noida / Ludhiana / New Delhi / Meerut / Millenium City / Rockport / London / /

Company

Twitter / Facebook / Foster and Sons / Myspace / India Sportswear / Q Emerald Group Publishing Limited / J.W. Foster and Sons / Linkedin / Nike / Reebok India / Google / YouTube / Reebok North America / adidas Group / Sports Station India Private Ltd / Reebok International Ltd / Itsmy.com / /

Continent

America / Asia / North America / /

Country

United Kingdom / India / Germany / United States / /

Currency

USD / /

Event

Business Partnership / M&A / Person Communication and Meetings / Product Recall / Product Release / Product Issues / Company Expansion / /

Facility

Jaipuria Institute / Indian Institute of Foreign Trade / Reebok India Headquarters / /

Holiday

Christmas / /

IndustryTerm

owned subsidiary / networks / e-marketing / online activities / online consumer profiles / finance / social media denizens / media marketing / social media follower segmentation / definitive marketing tool / social media skeptic / social media campaign / Social media / social media marketing platform / wholesale and retail segments / mobile social networking campaign / technology platforms / manufacturing / retail customers / online engager / social media marketing / percent media / search engine optimization / social media users / online success / web presence / manufacturing hub / online behaviour / luxury car model / web site visitors / online marketing strategy / manufacturing competencies / higher margin retail sales / food habits / regular Internet ads / hockey equipment / social media sites / technology / social media marketing bus / workout planning tool / employment applications / social media activity / social network / public relations / mobile social network / internet user / social media services / social media development / search marketing / /

MusicAlbum

Chariots of Fire / /

Organization

Jaipuria Institute of Management / Indian Institute of Foreign Trade / Fair Factories Clearinghouse / Indian Premier League / Fair Labor Association / /

Person

Vaibhav / Jones Mathew / Jones Mathew Pinaki Dasgupta / Herbert Hainer / Eric Liddell / Paul Fireman / Taylor-Made Golf / Harold Abrahams / Alex Bossman / Joseph William Foster / Andreas Gellener / Shiva KaInsaaf / Mathew Pinaki Dasgupta / Antonio Vince Stabyl / /

Position

Executive Director / secretary / author / CEO / Marketing Manager / Managing Director / no-nonsense / sharp manager / assistant / Associate Professor / Assistant Professor / finance executive / /

Product

Freestyle / Reebok Men Facebook / brand / /

ProvinceOrState

Maryland / /

SportsEvent

the Olympics / /

SportsLeague

Indian Premier League / /

Technology

mobile phones / GPS / search engine / viral marketing / http / /

URL

Itsmy.com / /

SocialTag