IBD / UPS / ITC Group / Background Indian / ITC Ltd / Rural Market e-Choupal About ITC-Inter Business ITC Limited / /
Country
United States / Brazil / Argentina / India / /
Currency
USD / / /
Facility
Administrative Staff College of India / / /
IndustryTerm
e-hub / technology solutions / supply chain / weight management / transportation / insurance cover / uses existing infrastructure / insurance / business to business / risk management / social and institutional infrastructure / farm management / food grains / platform creator / value chain / electricity connectivity / real time information / information technology / local language portal / e-choupals / e-market / e-choupal / time internet users / products /services / information communication technologies / operational protocols / overall value chain / /
OperatingSystem
Microsoft Vista / /
Organization
Tata Management Training Centre / International Business Division / Meteorological Department / Department of Agriculture / US Federal Reserve / Administrative Staff College of India / /
Person
Bella Vista / Bill Gates / B. Bowonder / Vinay Gupta / Amit Singh / / /
Position
platform coordinator / corporate business model for rural India / farmer / broker / Unregistered dealer / Dean / Research Associate / lead farmer / model at strategic level / Chairman / small-scale entrepreneur / basic business driver / dealer / /
ProvinceOrState
Madhya Pradesh / /
Technology
information technology / VSAT / Knowledge management / information communication technologies / caching / /
Developing a Rural Market e-hub The case study of e-Choupal experience of ITC B. Bowonder, Vinay Gupta and Amit Singh Abstract ICT has potential to make significant inroads in a traditional agrarian economy like India. I