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Chevron Corporation / Advertising / Filling station / Digital signage / Pump / Fuel dispenser / Pay at the pump / Business / Technology / Marketing


c a s e s t u dy ‘PC on a pump’ gives Chevron station a 40-percent lift An interactive digital sign increases visits
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Document Date: 2014-02-19 04:15:45


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City

Costa Mesa / Orange / San Ramon / Chatsworth / /

Company

Texaco / Chevron Products Company / UCView Media Inc. / /

Country

United States / /

IndustryTerm

digital signage solutions / gas station owners / gas station industry / gasoline products / glass-front touchscreen technology / c-store/ gas station sites / crude oil / Web-based information / in-store coupon printing / smart media players / signage network / software infrastructure / online management tools / non-secure wireless networking system / offpremise server / designed media equipment / technology coordinates / payat-the-pump technology / car wash sales / gas station operators / natural gas industry / network management / network-management software / straightforward and intuitive onlinemanagement tool / /

Person

Lorna Pappas / Pratap Gandhi / /

Position

Contributing writer / /

Product

PumpMedia / /

ProvinceOrState

California / /

Technology

cellular telephone / payat-the-pump technology / SMS / glass-front touchscreen technology / TCP/IP / Flash / /

SocialTag