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Film Fans Rovi Audience Profile Rovi Advertising and partners studied the effectiveness of multiscreen ads for movie releases in the electronic sell-through (EST) and video on demand (VOD) windows. We assessed Rovi TV
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Document Date: 2014-07-31 08:50:57
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File Size: 409,05 KB
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Company
Netflix /
Rovi Corporation /
Amazon /
/
IndustryTerm
control /
Internet-connected app /
/
OperatingSystem
Cross-Platform /
/
Product
Archos TV+ Portable Video Player (PVP) /
/
Technology
video on demand /
smartphone /
/
SocialTag
Film
Netflix
Business
Film distribution
Video on demand
Movie theater
Video
Digital technology
Rovi Corporation