donated media / electricity / harmful greenhouse gas emissions / prior energy efficiency campaigns / energy audits / home energy audit / energy bill / energy bills / peer review / energy efficient steps / interactive donated media / media outlets / behaviors surrounding energy efficiency / concrete energy efficient behaviors / electronics / energy efficient alternatives / less energy / media community / energy efficient actions / energy use / energy efficiency / energy efficient behaviors / household energy use / energy saving behaviors / household energy / web advertising / advertising industry / qualitative communications checks / energy / /
MarketIndex
Ad Council / /
Organization
U.S. Department of Energy / Ad Council’s Campaign Review Committee / Ad Council / /
CaseStudy_Energy2013.indd