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Graphic design / IKEA / El Corte Inglés / Energy Brands / Mercadona / Spain / Economy of Spain / Brand / Communication design


Spain Meaningful Brands is the first global analytical framework to connect human well-being with brands at a business level. It measures the benefits brands bring to our lives. It’s unique in both scale – 700 brands
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Company

Repsol / Nike / Carrefour / Google / Microsoft / Petrobras / Google IKEA Mercadona Danone Cola / /

Country

France / Spain / Brazil / /

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MarketIndex

Meaningful Brands / /

Person

Nivea Nestlé / Sara de Dios / Leroy Merlin / /

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Position

Jordi Guix Head of Data Insights jordi.guix@havasmg.com / Director of Meaningful Brands sara.dios@havasmg.com / Global Director / Cao / /

Region

Western Europe / /

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