San Francisco / TUCSON / New York City / Hurst / /
Company
CBS / WPPVentures / Johnson & Johnson / Disney Company / Nike / Amazon / ABC / Unilever / Sears Holdings / Kmart / Netflix / the Washington Post company / Twitter / Google / ESPN / Facebook / TV / SocialFlow / the New York Times company / AKQA / AOL / Yahoo / Microsoft / WPP Group / /
online news / lower advertising prices / venture capital / advertising dollars / online advertising / media owners / advertising platform / typical media buying outfit / media industry / advertising revenue / media outlets / digital advertising / advertising prices / analog media world / differentiated product / search problem / media owner / television advertising / digital media world / consumed media / advertising industry / media channels / free wireless / social media / search advertising platform / search engines / aggressive search / classified advertising / Internet entrepreneurs / community networks / mobile and social media / advertising / search queries / media owners side / media / targeted advertising / mobile search / Internet search / mobile advertising / search advertising / /
Organization
Harvard University / Stanford / /
Person
Speiser / Bedecarre / /
Position
economist / chief economist / cofounder / player / entrepreneur / chairman / recently named president / chief marketing officer / telephone operator / chair / economics professor / curator / copyright editor / software engineer / /
TECHONOMY 2012 • NOVEMBER 11 – 13 • TUCSON, AZ Media
IS
the
Message,
Now
More
than
Ever