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Link to Success: How Blogs Build an Audience by Promoting Rivals June 2006 Dina Mayzlin, Yale School of Management Hema Yoganarasimhan, Yale School of Management DRAFT – COMMENTS WELCOME
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Document Date: 2006-06-07 18:33:30

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File Size: 243,57 KB

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Company

Nissan / Toyota / Amazon / Grameen Bank / Google / /

Country

Bangladesh / /

IndustryTerm

by-product / web site quality / auto manufacturers / search others / Web site Smoking Gun / web log / search engines / plungerlike device / low search / link-based search / search engine using links / web logs / mainstream media / search engine / /

Organization

Yale School of Management Hema Yoganarasimhan / Yale School of Management DRAFT / Supreme Court / /

Person

James Frey / Dina Mayzlin / Greg Allen / Michelle Malkin / /

Position

author / writer / blog author / player / /

PublishedMedium

Advertising Age / /

Technology

Kleinberg algorithm / search engine / /

URL

http /

SocialTag