media corporation2 / corporate-owned media / media texts / online space / amateur media producers / technology studies / chosen media franchises11 / media franchises / media producers / media engagement / online fan communities / media content / media industry / media environment / advertising revenue / media text / media consumption / media franchise1 / instant messenger services / media studies / fan site / media corporations / media users / corporate media providers / media scholar / online communities / advertising banners / online media / online fan spaces / digital media / corporate media spaces / social networks / media / given online space / distinct online spaces / online community spaces / online spaces / online community / media interests / /
Organization
Habbox / European Union / University of London / /
Person
Henry Jenkins / Liam Berriman / Paul LaFontaine / /
Position
private messenger / messenger / brand ambassadors / official / CEO / model / /