BMW / Dell / Hewlett-Packard / Bain & Company / Amazon / BearingPoint / Harley-Davidson / Cisco Systems / Satmetrix Systems / Google / HARVARD BUSINESS SCHOOL PUBLISHING CORPORATION / Best Buy / Strategic Alignment Group / Seagate Enterprise Management Software / Gilead Sciences / Intuit / FedEx / HiTouch / Microsoft / France Telecom / Apple / /
Country
China / /
Currency
USD / / /
IndustryTerm
experience management / phone services / business to business / real time / telephone systems / online forums / transportation needs / rst car / customer relationship management / customer relationship management software / insurance broker / Web site click / manufacturing / survey groups / customer experience software / /
OperatingSystem
Macintosh / Microsoft Windows / /
Organization
Harvard / US Federal Reserve / /
Person
Dan Gilbert / Scott Cook / How Monitored / Daniel T. Jones / Jeffrey Ray / Henry Ford / Dorothy Leonard / John Chambers / Christopher Meyer / André Schwager / James P. Womack / Andre Schwager / /
Position
driver / president / general manager / vice president / General / founder / insurance broker / czar / author / CEO / chairman / sales executive / nancial planner / surveyor / leader / a budget / corporate IT director / Looks forward / /
Product
Harman On Time Radio / Macintosh operating system / iPod / Macintosh / /
Understanding Customer Experience by Christopher Meyer and André Schwager This article originally appeared in Harvard Business Review Article Reprint No. R0702G