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Outdoor Advertising and Social Change in Contemporary Russia By Lynne Ciochetto (New Zealand) Abstract This study investigates the question: what does outdoor advertising communicate about the expansion of capitalism in
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Document Date: 2010-02-15 09:58:38


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City

Saint Petersburg / Moscow / New York / Praeger / Cambridge / Toronto / St. Petersburg / London / /

Company

Kodak / Polity Press / Pepsi / Procter and Gamble / Daewoo / Sony / Goldman / Marlboro / Coca Cola / University of Toronto Press / Hanson / Sovero / Cox / Images Incorporated / Samsung / Philips / Russian Public Relations Group / Hyundai / Moscow Times / Macmillan / /

Continent

Asia / Europe / /

Country

Hungary / New Zealand / Russia / United States / Soviet Union / China / /

Currency

USD / /

Event

Business Partnership / /

Facility

University of Chicago Press / White Palace / Monterey Institute of International Studies / Prentice Hall / Moscow Railway station / Russia’s Crumbling Financial Pyramid / University of British Colombia / /

IndustryTerm

contemporary society advertising / Technological and electronic products / social issue advertising / personalised lifestyle advertising / advertised products / outdoor advertising / advertising revenues / saturation advertising / media rates / advertising revenue / cigarette advertising / little advertising / telephone booths / contemporary outdoor advertising / take-away and fast food / foreign billboard advertising / similar products / alcohol advertising / early advertising / Television advertising / consumer durable advertising / cheaper products / referent systems / product / advertising industry / Foreign cigarette advertising / food / telephone information number / foreign advertising / advertising tradition / advertising market / even showed products / considerable advertising / foreign products / economic and retail activity / government advertising / consumer products / outdoor advertising amounts / advertising categories / contemporary advertising / social service advertising / example image advertising / affected advertising / advertised product / public relations / heaviest advertising / Monthly advertising rates / /

MusicGroup

Laurel / /

Organization

US Department of State Seaman / Monterey Institute of International Studies / Center for Russian and Eurasian Studies / The University of Chicago / National Basketball Association / University of British Colombia / University of Chicago Press / Chicago / University of Toronto / /

Person

Vidal Sassoon / Ludmilla Gricenko / /

Position

Consulate General / St. Petersburg / Economist / Broker / representative / /

ProvinceOrState

New Jersey / Illinois / New York / /

PublishedMedium

Advertising Age / the Moscow Times / Creative Review / /

Region

East Europe / West Europe / Eastern Europe / /

SportsEvent

NBA / /

Technology

cell phones / /

SocialTag