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Customer experience management / Electronic commerce / Business analytics / Customer relationship management / Predictive analytics / Customer analytics / Analytics / Customer experience / Text analytics / Business / Marketing / Business intelligence


IBM Global Business Services Executive Report IBM Institute for Business Value Customer analytics pay off
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Document Date: 2014-02-27 06:41:28


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File Size: 1,29 MB

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Company

External / IBM / IBM Global Business Services / Pepsico / Philips / /

Country

United States / /

Currency

USD / /

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Event

Man-Made Disaster / /

Facility

IBM Institute / Optimization IBM Institute / /

IndustryTerm

near real time / social media analytics / social media sites / Internet-enabled devices / online purchases / consumer services / media analytics / sport shoe producer / shoe producer / retail location / value chain / cloud services / /

Organization

IBM Global Business Services Executive Report IBM Institute for Business Value Customer / National Park Service / IBM Institute for Business Value / Business Analytics and Optimization IBM Institute for Business Value IBM Global Business Services / /

Person

Suhail Khan / Marc Teerlink / /

Position

Author / Vice President / Head / promotions and campaigns.15 Author / sport shoe producer / shoe producer / producer / personal shopper / /

SportsEvent

the 2010 World Cup / the World Cup / /

Technology

cellular telephone / information technology / smart phones / GPS / Using algorithms / /

SocialTag