Experian / Twitter / Facebook / Catalyst Group / COMSCORE INC. / Bingiton.com. / Amazon / Pepsi / Google / MICROSOFT / PUNDIT PRESS / /
Country
United States / /
Currency
USD / cent / / /
IndustryTerm
search terms / deceptive advertising / television advertising / advertising vehicle / Web Appendix / Online Labor Markets Can Help Theorists Run Behavioral Experiments / web search results / search engine users / Web Search Results Over / Web-Based Studies / Internet users / self-selected search terms / large Internet sample / search screen / Internet advertising / online challenge / on-line experiments / preferred search results / individual search / simplified online version / Internet survey / search algorithms / online search tool / preferred search engine / online crowdsourcing forum / large Internet / search engines / online blogs / search bar / web search / Internet Sample / search engine / non-Internet participants / search results / /
Organization
U.S. Census Bureau / Yale Law School / /
Person
Lindsay M. Howden / Emad Atiq / Christopher Zara / Julie A. Meyer / Samuel D. Gosling / Bing vs / Paul Shapiro / Matt Tatham / Adam Sohn / Bing It / Tom Maher / Ian Ayres / Christine Tsang / Michelle Lu / Joseph K. Goodman / Paul N. Shapiro / Joe Wilcox / Lydia Saad / Chris Crum / bing it on / /
Position
general U.S. population / General / forward / PSYCHOLOGIST / General Manager / market leader / s Mechanic / Vice President of Bing Research and Development / Corporate Vice President / official / /
A RANDOMIZED EXPERIMENT ASSESSING THE ACCURACY OF MICROSOFT’S “BING IT ON” CHALLENGE CLAIMS Ian Ayres* Emad Atiq** Sheng Li**