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Consumer behaviour / Electronic commerce / Shopping / Impulse purchase / Online shopping / Shopper marketing / Mystery shopping / Marketing / Business / Retailing


2012 SHOPPER ENGAGEMENT STUDY MEDIA TOPLINE REPORT THE NEW SHOPPER JOURNEY More Decisions Are Being Made In-Store Than Ever Before
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Document Date: 2012-06-21 10:09:16

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Company

Two / /

Currency

USD / /

Facility

Store Displays Thousands / STORE AUDIT Each / Store Than Ever Before As / store A / Store Decision Where Shoppers Are Making Purchasing Decisions In / Store Decision Rate / store Displays / Store Decision Rate Supermarket / Store Decision Rate In / /

IndustryTerm

fresh food quality / imaging / pre-store media / retail / food / /

Position

Major / KING / TIME STRESSED EXPLORER TRIP PLANNER BARGAIN HUNTER / General / Private / Explorer Trip Planner Bargain Hunter / /

Technology

neuroscience / cellular telephone / smartphones / /

SocialTag