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Date: 2010-06-29 05:14:00Emotion Impulse purchase Attitude Cognitive science Philosophy of mind Feeling Mind Affect | Tempted or Not? The Effect of Recent Purchase History on Responses to Affective Advertising ANIRBAN MUKHOPADHYAY GITA VENKATARAMANI JOHAR* Three experiments investigate the emotions that arise from buying or not buyingAdd to Reading ListSource URL: www.bm.ust.hkDownload Document from Source WebsiteFile Size: 98,20 KBShare Document on Facebook |