Sydney Morning Herald / Daily Telegraph / Mitchell Media Partners / CDI / /
Country
Australia / /
Currency
USD / / /
Facility
RMIT University / / /
IndustryTerm
media costs / stand-alone media choices / advertising build reach / e.g. fast food / retail promotions / media plan / annual advertising budget / media profiles / media consumption / advertising fades / wine buyers / media usage / Continuous advertising / media selection / /
MarketIndex
Brand Development / Category Development / /
NaturalFeature
Gold Coast / /
Organization
RMIT University / /
Person
John Philip Jones / Brian Rock / / /
Position
Manager at The Newspaper Works / The author / Strategic Insights Manager at Network TEN / Insights Manager / Manager at Network TEN / 3 years as Research Director / /