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Supply chain management / Marketing / Logistics / Supply chain / Market segmentation / Cost to serve / Strategic management / Industrial market segmentation / Strategic information system / Business / Management / Technology
Date: 2009-09-27 17:57:45
Supply chain management
Marketing
Logistics
Supply chain
Market segmentation
Cost to serve
Strategic management
Industrial market segmentation
Strategic information system
Business
Management
Technology

Logistics Association of Australia Ltd CUSTOMER SEGMENTATION – NOT JUST FOR SALES & MARKETING Glenn Baird, winner of the 1997 International Study Award, discusses the concept of customer segmentation from a logistics

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