Penguin Press / YouTube / Facebook / McKinsey Global / McKinsey & Company / /
Country
United States / /
Currency
USD / /
Facility
McKinsey Global Institute / The McKinsey Global Institute The McKinsey Global Institute / /
IndustryTerm
social technology platforms / rate products / social networking sites / online social connections / organizational technologies / social networking site / online hours / business to business / online advertising-based services / analytical tools / reported using social technologies / consumer-facing applications / social networking users / free social technologies / social technology risks / value chain / online users / online shopping / advertising-supported online services / social technology users / social media / social interactions Internet scale / online communities / social technologies / social media conversations / social technology / value using social technologies / important business tool / social networks / /
MusicAlbum
Connect / /
OperatingSystem
Co-create / /
Organization
McKinsey Global Institute / /
Person
Michael Chui James Manyika Jacques / Paul Butler / Hugo Sarrazin Geoffrey Sands Magdalena / Angela Hung Byers / James Manyika Jacques Bughin Richard / James Manyika / Charles Roxburgh / Richard Dobbs / Susan Lund / Michael Chui / Jacques Bughin Richard Dobbs Charles / Richard Dobbs Charles Roxburgh Hugo / Charles Roxburgh Hugo Sarrazin Geoffrey / Geoffrey Sands Magdalena Westergren / /
Position
chief marketing officers / director of research / social technologies Executive / /
Technology
value using social technologies / information technologies / organizational technologies / How social technologies / reported using social technologies / mobile devices / social technologies Michael Chui James Manyika Jacques Bughin Richard Dobbs Charles Roxburgh Hugo Sarrazin Geoffrey Sands Magdalena Westergren Social technologies / file sharing / free social technologies / E1 Social technologies / /
McKinsey Global Institute July 2012 The social economy: Unlocking value and