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Brand Strategizing with a Twist Visual Practices in Professional Services Firms: The Case of Interbrand Case study Reference no
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Document Date: 2014-03-05 10:51:43


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File Size: 1,36 MB

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City

New York / Oxford / Zurich / London / /

Company

BMW / Nike / Porsche / Patterson / Interbrand A / /

Continent

North America / /

Country

Switzerland / Germany / /

Currency

USD / /

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Event

Person Communication and Meetings / /

Facility

Building Assets / University of St. Gallen / /

/

IndustryTerm

visualization tools / information processing / /

Organization

University of St. Gallen / Case Centre / /

Person

Simon Kenton / Martin Eppler / Back / Sebastian Kernbach / Jessica / Jürgen Häusler / /

/

Position

experienced consultant / senior consultant / important driver / senior designer / consultant / artist / director / junior designer / high ranking executive / director for business development / design director / /

PublishedMedium

The Free Press / /

URL

www.thecasecentre.org / /

SocialTag