TV / Rolls Royce / ITV / Music Music / Imperial Cancer Research Campaign / SHOWING THE ADVERTISEMENT Television / Cancer Research Campaign / Sight Savers International / /
Country
United States / Canada / United Kingdom / Ireland / /
Currency
GBP / / /
Event
M&A / /
Facility
Institute of Fundraising/Professional Fundraising Awards / /
IndustryTerm
brand advertising / direct response television advertising work / response television advertising / press advertising / satellite television / complicated telephone response handling / Direct response television advertising / media buying / media schedule / media / web address / television advertising / call handling systems / satellite channel / media coverage / Media tests / /
Organization
Institute of Fundraising/Professional Fundraising / National Canine Defence League / Oxfam / City University Business School / Salvation Army / National Society for the Prevention of Cruelty / /
Person
Sky / Henry Stewart / Joanna Lumley / Tobin Aldrich / / /
Position
actress / author / mechanic / artist / Director of Concern / chief executive / artist / record company and sometimes others / field worker / writer / songwriter / artist / fundraiser / /
ProvinceOrState
Massachusetts / /
TVShow
Coronation Street / /
Technology
cellular telephone / interactive TV / satellite television / /
International Journal of Nonprofit and Voluntary Sector Marketing Volume 9 Number 2 Do-it-yourself DRTV: A practical guide to making direct response television advertising work for charities Tobin Aldrich