1![Evidence-based advertising An application to persuasion J. Scott Armstrong University of Pennsylvania Evidence-based advertising An application to persuasion J. Scott Armstrong University of Pennsylvania](https://www.pdfsearch.io/img/78622f3f06792c062e47a04714e97dfd.jpg) | Add to Reading ListSource URL: www.advertisingprinciples.com- Date: 2014-12-16 17:04:09
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2![](/pdf-icon.png) | Add to Reading ListSource URL: www.forecastingprinciples.comLanguage: English - Date: 2013-03-18 23:27:54
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3![Predictive Validity of Evidence-Based Persuasion Principles: An Application of the Index Method January 23, 2015-R (Version 328) Forthcoming in the European Journal of Marketing subject to changes. J. Scott Armstrong The Predictive Validity of Evidence-Based Persuasion Principles: An Application of the Index Method January 23, 2015-R (Version 328) Forthcoming in the European Journal of Marketing subject to changes. J. Scott Armstrong The](https://www.pdfsearch.io/img/cb2eb4f1c0631eb6ed6d7f800feba722.jpg) | Add to Reading ListSource URL: www.advertisingprinciples.comLanguage: English - Date: 2015-01-26 00:37:49
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4![Predicting Elections from Politicians’ Faces J. Scott Armstrong,* The Wharton School, U. of Pennsylvania, Philadelphia, PAKesten C. Green, Business and Economic Forecasting Unit, Monash University, Melbourne, Au Predicting Elections from Politicians’ Faces J. Scott Armstrong,* The Wharton School, U. of Pennsylvania, Philadelphia, PAKesten C. Green, Business and Economic Forecasting Unit, Monash University, Melbourne, Au](https://www.pdfsearch.io/img/ad974807b8f89e12c9901ba06612f927.jpg) | Add to Reading ListSource URL: www.forecastingprinciples.comLanguage: English - Date: 2013-03-18 23:27:38
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5![](/pdf-icon.png) | Add to Reading ListSource URL: www.forecastingprinciples.comLanguage: English - Date: 2013-03-18 23:27:38
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6![1 REVIEWS OF BOOKS ON FORECASTING Principles of Forecasting Web Site J. Scott Armstrong, Long-Range Forecasting: From Crystal Ball to Computer, Wiley-Interscience, 1978. First Edition 1 REVIEWS OF BOOKS ON FORECASTING Principles of Forecasting Web Site J. Scott Armstrong, Long-Range Forecasting: From Crystal Ball to Computer, Wiley-Interscience, 1978. First Edition](https://www.pdfsearch.io/img/9c2f7eaaf71386d7c7816ea9eee5295b.jpg) | Add to Reading ListSource URL: www.forecastingprinciples.comLanguage: English - Date: 2013-03-18 23:27:50
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7![Published in Technology Review, June/July, 1980, The Seer-Sucker Theory: The Value of Experts in Forecasting J. Scott Armstrong People are willing to pay heavily for expert advice. Economists are consulted to tel Published in Technology Review, June/July, 1980, The Seer-Sucker Theory: The Value of Experts in Forecasting J. Scott Armstrong People are willing to pay heavily for expert advice. Economists are consulted to tel](https://www.pdfsearch.io/img/b290c6f1069a0954468c3214406d243a.jpg) | Add to Reading ListSource URL: www.forecastingprinciples.comLanguage: English - Date: 2013-03-18 23:27:30
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8![Predicting Elections from Biographical Information about Candidates: A test of the index method pollyBio76 J. Scott Armstrong, The Wharton School, University of Pennsylvania Andreas Graefe, Karlsruhe Institute of Technol Predicting Elections from Biographical Information about Candidates: A test of the index method pollyBio76 J. Scott Armstrong, The Wharton School, University of Pennsylvania Andreas Graefe, Karlsruhe Institute of Technol](https://www.pdfsearch.io/img/f8f103211c62c92bc3fad918bbd76c7b.jpg) | Add to Reading ListSource URL: www.advertisingprinciples.comLanguage: English - Date: 2014-12-16 17:03:41
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9![Revised August: R36 Evidence-based Principles of Advertising: Free Internet course Developed by Professor J. Scott Armstrong, The Wharton School, University of Pennsylvania Homepage: http://www.jscottarmstrong.c Revised August: R36 Evidence-based Principles of Advertising: Free Internet course Developed by Professor J. Scott Armstrong, The Wharton School, University of Pennsylvania Homepage: http://www.jscottarmstrong.c](https://www.pdfsearch.io/img/6a46195c59a23e398e94135291f9f129.jpg) | Add to Reading ListSource URL: www.advertisingprinciples.comLanguage: English |
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10![PERSUASION PRINCIPLES CHECKLIST for CREATING ADVERTISEMENTS: INSTRUCTIONS Designed by J. Scott Armstrong & Rui Du Updated by Rui Du onContact Rui Du at: ) The following principles can aid cr PERSUASION PRINCIPLES CHECKLIST for CREATING ADVERTISEMENTS: INSTRUCTIONS Designed by J. Scott Armstrong & Rui Du Updated by Rui Du onContact Rui Du at: ) The following principles can aid cr](https://www.pdfsearch.io/img/08c0e4873a0e85beea584ce57e14e855.jpg) | Add to Reading ListSource URL: www.advertisingprinciples.comLanguage: English - Date: 2015-03-03 00:24:16
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