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JOURNAL OF INTEGRATED MARKETING COMMUNICATIONS ARTICLE | jimc.medill.northwestern.edu Making The Shift: Transforming Marketing Through The Eyes of Change Agents in the Trenches Scott Davis
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Document Date: 2014-02-24 15:17:51
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JOURNAL OF INTEGRATED MARKETING COMMUNICATIONS ARTICLE | jimc.medill.northwestern.edu Making The Shift: Transforming Marketing Through The Eyes of Change Agents in the Trenches Scott Davis